![TM Closet for Tamara Mellon](https://www.newportbeachmagazine.com/wp-content/uploads/2019/11/TM-closet-inside-1-1024x1024.jpeg)
Female-focused brand Tamara Mellon brings its one-of-a-kind mobile closet to Newport Beach this week.
By Ashley Ryan
Fashionistas rejoice because a new way to shop for shoes is temporarily popping up at Lido Marina Village the week before Thanksgiving. From Nov. 21-24, guests can step up to the mobile TM Closet to peruse a wide range of boots, flats, pumps and more.
![Tamara Mellon](https://www.newportbeachmagazine.com/wp-content/uploads/2019/11/Tamara-Mellon-683x1024.jpg)
The brand, which has a flagship brick-and-mortar store called Tamara Mellon Closet in Pacific Palisades, is primarily web-based, offering free shipping, returns and shoe repairs (for up to two years) to ensure that shoppers find the perfect fit.
Started in 2016 by eponymous designer Tamara Mellon, co-founder of luxury footwear brand Jimmy Choo, the company was launched in an effort to provide shoes made for women by women. Crafted entirely in Italian factories, the direct-to-consumer brand specializes in giving shoppers what they really want: quality luxury shoes in modern styles.
The pop-up TM Closet has already been making its way across the country, debuting in Boston in September. Making a 14-city tour through states like New York, Tennessee, Texas and Arizona, the Newport Beach visit marks the brand’s first stop in its native state of California. Subsequent pop-up locations include Glendale, Los Angeles and to-be-announced Northern California locales before the tour wraps up Dec. 15.
Just as the Pacific Palisades shop offers a new take on retail—with eye-catching, Instagram-worthy displays of the same shoes in a variety of sizes and colors—the TM Closet presents a one-of-a-kind shopping experience. Ringing in at 24 feet long, the truck was designed with floor-to-ceiling glass panels revealing similarly dazzling displays as well as an oversize mirror that can be used to select the perfect shoe.
![Hustler boot by Tamara Mellon](https://www.newportbeachmagazine.com/wp-content/uploads/2019/11/Hustler-819x1024.jpg)
Entering through the back of the truck, locals can expect to find boots like the Icon knee-highs, made with soft nappa leather, or the Hustler ankle variety, available in black suede, shiny black leather or leopard-print haircalf—both perfect for the upcoming cool weather season. The company is also showcasing a variety of heels, from its classic black patent MJ pumps and the sleek white leather Frontline stilettos to the red, suede-covered Reverse Frontline style. Or, for a more casual look, try on the OMW low-top sneakers, made with soft suede and a rubber sole debossed with the designer’s name.
This rare chance to view the brand’s footwear here in Orange County ensures a chance to find the best fit while also perusing high-quality items for a beloved friend or family member on your holiday gift list. To RSVP for the Lido Marina Village pop-up, visit the brand’s website at tamaramellon.com; the event will take place from 10 a.m. to 7 p.m. Thursday through Saturday and noon to 6 p.m. on Sunday.